Category Archives: brand

How Can B2B Marketers Brandish Blogs To Boost Business

Posted on March 9, 2011 by admin

The whole wide of the web is teeming with blogs—Technorati has indexed 133,000,000 blogs since 2002 and according to Universal McCann, 77% of all Internet users read blogs regularly. But more than this influx of blogs on the Internet, what has got businesses interested is the fact that Technorati found out from their survey that [...] Read more..

Social Media Blunders That Can Ruin Your Brand (Part-2)

Posted on February 17, 2011 by admin

Last week we promised that we would be back with the second part of this article, and here we are!
As already mentioned in the previous post, social media is all about interacting with your audience and developing a relationship with them, which would last for a long time. The more transparent you are on social [...] Read more..

Use Social Media to Give Other Event Planners a Run for Their Money

Posted on February 10, 2011 by admin

“Attitude is a little thing that makes a big difference” – stated by none other than Winston Churchill.
It’s true that you need to have the right attitude to achieve the unachievable. If you want your event to be successful – you need to think differently. You need to be innovative in your outlook and start [...] Read more..

Social Media Success Stories of Big Brands

Posted on January 19, 2011 by admin

Yes social media is huge and it can’t just be relegated to being a medium of marketing for small businesses only! Previously, social media was looked upon as a last resort to promote a product or service. Plus, it was only for small businesses who could not afford to spend lavish amounts of money on [...] Read more..