Category Archives: Digital marketing

Are You Google Panda Ready?

Posted on January 31, 2012 by admin

Businesses from all over the world had to sit up and take notice about the SEO rule changes that have been taking place. These have been clubbed as Google Panda updates. Content Farm sites were hit the first and the roll out continued to hit worldwide after changing the US Internet search industry. Read more..

Make your Digital Marketing Campaign Smart!

Posted on January 24, 2012 by admin

A digital marketing campaign needs to made in such a way that it would bring in customers without making you spend too much money. There are a number of companies which tend to keep on spending on advertisement without properly tracking their progress. Read more..

The Digital Marketer’s Contest @ Click Asia Summit 2012

Posted on January 12, 2012 by admin

How social savvy are you? Do you have what it takes to be a digital marketing champion at Click Asia Summit 2012? Start talking about Click Asia Summit in your blogs and social channels; get started with your tweets and clicks. We’ll be keeping a close watch. Read more..

Where is Digital Marketing Headed in 2012? Our Speakers Weigh In

Posted on January 10, 2012 by admin

It’s the beginning of 2012 and just like the experts predicted, the era of the mobile is well and truly underway. As the smartphone becomes more and more ubiquitous, marketers and advertisers are realizing the importance of having not just a powerful digital and social media marketing plan in place, but a mobile marketing plan as well. Read more..

Most Watched Videos from Click Asia Summit 2011!

Posted on December 27, 2011 by admin

Want to check out the top five videos from Click Asia Summit 2011 that were loved and shared by digital marketers? Read more..

Holiday Season Shopping – Made Easy With Mobile Commerce

Posted on November 18, 2011 by admin

The holiday shopping season is finally here, and as every other year, shopping malls and parking lots are guaranteed to be packed to the bursting point with eager shoppers on the lookout for excellent deals. Are you a part of … Read more..

How To Start A Business Blog On The Right Foot

Posted on November 15, 2011 by admin

Have you launched a website for your business recently? Then be sure to include a blog in it as well. Nowadays, any business website needs to have a blog, if it wants to harness the power of digital marketing. The … Read more..

Shift From eCommerce To mCommerce Might Reach A Tipping Point By 2015!

Posted on November 8, 2011 by admin

Mobile commerce or mCommerce is fast turning out to be the most preferred medium of financial transaction the world over. As part of a discussion in the recently organized Gartner Symposium in Florida, a team of analysts from the research … Read more..

What Is The Magic Word That Keeps mCommerce Ticking?

Posted on November 2, 2011 by admin

Did you know that earlier this year, eMarketer conducted a research that showed the percentage of digital marketers who carried out mobile marketing campaigns had risen from approximately 33% (in 2010) to roughly 50% (in 2011)? Indeed, mobile marketing is … Read more..

What To Keep In Mind When Using Videos In Your Digital Marketing Campaign

Posted on October 25, 2011 by admin

Are you planning to launch a digital marketing campaign, using videos to promote your business? Well, that is certainly a great idea, given that videos attract the attention of viewers much faster than any other medium. However, be sure to get … Read more..