Category Archives: social media marketing tips

Is Your Company Facebook Page Effective?

By the way…can anybody give us the present number of Facebook users? Oh! Everybody’s busy browsing through the Internet to dig out the stats. Hold on…here it is. As of the end of the 8th week of 2011, there are an estimated 642.5 million Facebook users worldwide. Reportedly, Facebook hit the 600-million mark in early [...] Read more..

Social Media Blunders That Can Ruin Your Brand (Part-2)

Last week we promised that we would be back with the second part of this article, and here we are!
As already mentioned in the previous post, social media is all about interacting with your audience and developing a relationship with them, which would last for a long time. The more transparent you are on social [...] Read more..

Use Social Media to Give Other Event Planners a Run for Their Money

“Attitude is a little thing that makes a big difference” – stated by none other than Winston Churchill.
It’s true that you need to have the right attitude to achieve the unachievable. If you want your event to be successful – you need to think differently. You need to be innovative in your outlook and start [...] Read more..

Social Media Blunders That Can Ruin Your Brand (Part -1)

A social media campaign is about creating and strengthening the bridge of communication with your customers. If you’re thinking about making your brand social – you need to be careful! Here are some common social media mistakes that can do more harm than good to your business, and simply damage your brand:
Not interacting with others
Social [...] Read more..

Social Media is All Set to soar in 2011!

Analysts have predicted that a number of online marketing companies will be offering shares this year on the financial markets. Enterprises are basically going to provide public stock offerings in the social media universe. Social networking websites such as LinkedIn and online discount services such as Groupon are also going to become public companies. However, [...] Read more..

4 Metrics to Measure the Effectiveness of Your Social Media Efforts

Have you noticed that social media is helping a number of businesses worldwide in reaping rich benefits?
If you are aspiring to make it big in the ‘digitally ahead’ corporate environment, you have to ensure that your social media activities are moving in the right direction. Sometimes, you may get to hear that a successful social [...] Read more..

Social Media has spread its Branches Everywhere

Some might argue that the title is exaggerated. This is mainly due to the misconception that most people have – ‘social media is used just to keep in touch with friends or meet new friends from all across the world’!

But, did you know that social media is being used by diplomats and senators also?

Recently, the [...] Read more..

Social Media Success Stories of Big Brands

Yes social media is huge and it can’t just be relegated to being a medium of marketing for small businesses only! Previously, social media was looked upon as a last resort to promote a product or service. Plus, it was only for small businesses who could not afford to spend lavish amounts of money on [...] Read more..

Creating an Effective Social Media Profile Is Pretty Easy

When you consider using social media strategies for business purposes, it goes without saying that you are looking to enhance your commercial performance and maximize profits. Under such circumstances, it’s more than important that you know the ways of creating a useful social media profile. Now if you begin to think – “how come so [...] Read more..

Where Is Social Media Heading in 2011?

If you sit in front of your PC and start using the Internet to review social media’s performance in the last year – it won’t be long before you get amazed by the figures that pop-up!
Oh! 2010 was a year when the world went crazy about social media, the other services that are provided through [...] Read more..