Category Archives: Social Media Tools

If You’re Looking For A Job, Use Google+ To Make Things Easier

Posted on July 27, 2011 by admin

Just 3 weeks old, it has over 20 million users, and the number is rising steeply each day. Naturally, social media gurus are busy debating whether Google+ can become a real competitor to Facebook and Twitter in the long run. Digital marketers too are reshaping their strategies as they find new ways to use Google+.
Google+ expertly incorporates some of the best features of both Facebook and LinkedIn. It’s being used not just as a platform to catch up with your [...] Read more..

2 Ways Google+ Can Promote Your Business

Posted on July 15, 2011 by admin

Google’s social networking platform, Google+, has still a long way to go before it makes any notable impact on netizens around the world. But, you cannot deny that it has raw power which can be harnessed to your benefit.
Almost every digital marketer, worth his salt, is very busy these days, trying to find different ways Google+ can be used to achieve business success. Officially you cannot create a business profile on Google+. But, there’s a lot of doubt, some enterprises [...] Read more..

Twitter By The Numbers…

Posted on July 6, 2011 by admin

About 10 years back, did we ever imagine social media would become an integral part of our lives. Definitely not!
But here we are today, excessively dependent on various social networking services, more so on Twitter. This social media platform has changed the way we look at life.
Twitter, which generates more than 200 million tweets each day, helped us bring the world at our threshold. We get up in the morning, start with our daily activities, but never forget to check [...] Read more..

Journalism Has Upgraded Itself, Thanks To Social Media

Posted on June 15, 2011 by admin

“Journalism should take social media into account on the long term” -  Richard Sambrook, Director, BBC Global News Division.
Social media has reshaped journalism. Today, journalists are able to connect with people on a more personal level through social networking platforms like Facebook and Twitter. As interaction with their audience increases, journalists get immediate feedback. They are also able to get the truth out there far more quickly than before.
Journalists and news organizations are now able to publish news updates at [...] Read more..

4 Secrets to Grabbing More Attention on Twitter

Posted on May 30, 2011 by admin

Twitter is where small business owners enjoy the freedom of competing with big business houses. No matter what their yearly revenue is, even a small-time proprietor can effectively market his organization by harnessing the power of this social media platform. However, working smart is the key to success on Twitter. Read on for our top four tips on grabbing attention on Twitter.
Keep posting updates
Being inactive on Twitter is as bad as not being on Twitter. Regularly interact with your followers [...] Read more..

The Dawn of Social News

Posted on May 4, 2011 by admin

Osama bin Laden’s death once again highlighted how important social media has become to how people consume news. A survey done by social media website Mashable discovered that a full 51% of their readers found out about Osama’s death from either Facebook or Twitter. Now granted, readers of a popular website that focuses on social media and technology are more likely to be always connected to the social web and be more social media savvy. But consider the following data [...] Read more..

6 Social Media Facts That Would Leave You Awestruck

Posted on April 20, 2011 by admin

The social media landscape is changing and changing pretty fast. When Facebook reached the 500-million mark, it became THE topic of discussion among netizens. But, it’s passe because Facebook presently boasts of over 600 million users.
If you had been a social media user for at least a year, you must have come across some amazing [...] Read more..

Some Captivating Social Media Stats – Now & Then!

Posted on March 30, 2011 by admin

Social media has come of age. There was a time when only a scant few would use social media tools to market their products or services, and even then after much deliberation and little expectations…but, boy have things changed!
Nowadays any marketing executive worth his salt knows that success in marketing cannot be achieved if the [...] Read more..

Social Media Blunders That Can Ruin Your Brand (Part -1)

Posted on February 10, 2011 by admin

A social media campaign is about creating and strengthening the bridge of communication with your customers. If you’re thinking about making your brand social – you need to be careful! Here are some common social media mistakes that can do more harm than good to your business, and simply damage your brand:
Not interacting with others
Social [...] Read more..

Are Facebook Connections Likely To Be Affected By Social Captchas?

Posted on February 3, 2011 by admin

After encountering a series of security issues, Facebook has started experimenting with ‘Social Captchas’ to beef up the online security of its users. The social networking giant has started using a socially enabled login process to ensure that privacy of the users is not jeopardized. Instead of seeing disguised words (being used as security codifications), [...] Read more..